DEPARTMENT QUIZ FILTER

Client: [Intern Project] Wunderman Thompson
Credit: Team 4
Recognition: Won the Intern Project Competition




ASK

Create a trending TikTok video that buys media attention and expresses the pillars (values) of Wunderman Thompson.
CONCEPT

Lean into “TikTok filter” trends, combined with the popularity of personality tests. 
SOLUTION

Create a filter that tracks head movement and showcases the variety of positions at Wunderman Thomspon and the creative bravery of making a filter.

*Prototype of the filter available upon request.




CREATIVE DRIVERS, PROCESS AND STRATEGY




ANALYSIS




STORYBOARDS




PROGRAMS




FINAL CUT